Center for Health Policy and Research
Evaluation Studies; Program Evaluation; Qualitative Research; Data Collection
Health Services Administration | Health Services Research | Public Health | Quantitative, Qualitative, Comparative, and Historical Methodologies
Blog post to AEA365, a blog sponsored by the American Evaluation Association (AEA) dedicated to highlighting Hot Tips, Cool Tricks, Rad Resources, and Lessons Learned for evaluators. The American Evaluation Association is an international professional association of evaluators devoted to the application and exploration of program evaluation, personnel evaluation, technology, and many other forms of evaluation. Evaluation involves assessing the strengths and weaknesses of programs, policies, personnel, products, and organizations to improve their effectiveness.
online surveys, recruitment
Hillerns C., Lei P. (2014 August 14). Carla Hillerns and Pei-Pei Lei on You had me at Hello: Effective Email Subject Lines for Survey Invitations. [Web Log Post]. Retrieved from http://aea365.org/blog/carla-hillerns-and-pei-pei-lei-on-you-had-me-at-hello-effective-email-subject-lines-for-survey-invitations/.
Hillerns, Carla and Lei, Pei-Pei, "Carla Hillerns and Pei-Pei Lei on You had me at Hello: Effective Email Subject Lines for Survey Invitations" (2014). Center for Health Policy and Research (CHPR) Publications. 175.